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HubSpot Implementation for a Global Renewable Energy Association

Renewable Energy / Non-Profit United Kingdom

Company Overview

A London-based global association promoting solar energy adoption worldwide. The organisation needed a CRM to support its operations team and sales director in managing member relationships, outreach, and internal workflows.

The Challenge

  • No centralised CRM to manage member organisations, partnerships, and stakeholder communications
  • The operations team needed Outlook integration with HubSpot for seamless email tracking
  • The sales director required pipeline visibility and reporting to track membership and sponsorship opportunities

Scope of Work

  • HubSpot CRM implementation for a non-profit / association context
  • Outlook integration setup for email tracking and logging
  • Sales pipeline configuration for the sales director's workflow
  • Build the process of onboarding clients on HubSpot

Tech Stack & Integrations

HubSpot CRMMicrosoft Outlook (email integration)

Key Deliverables

  • Configured HubSpot portal with Outlook integration
  • Sales pipeline for membership/sponsorship tracking
  • 50+ Custom properties created and configured to the client's business needs.

Business Outcomes

  • Centralized member and stakeholder communications in one platform
  • Sales director gained pipeline visibility for sponsorship and partnership opportunities
  • 2hrs/week per member time saved on manual email tracking after Outlook integration
HubSpot ImplementationOutlook IntegrationSales Enablement

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